your kids are going to climb rope. they're going to have a year long tug war with the ceiling. and by the time they get out of 8th grade, they're going to do it with sweat on their brow and achievement in their hearts. so, this is what they're gonna need: running shoes, t-shirts, tube socks, fruit cups, cheese sticks, energy bars, rope climbing gloves, rope burn ointment, and a jump drive. not sure what that is, but they're gonna be jumpin'. school takes a lot. target has it all. is there a prize in there? oh, there's a prize, all right. is it a robot? no. is it a jet plane? nope. is it a dinosaur? [ laughs ] [ male announcer ] inside every box of heart healthy cheerios are those great tasting little o's made from carefully selected oats that can help lower cholesterol. stickers? uh-uh. a superhero? ♪ kinda.